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Auckland Attractions

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The harborside city of Auckland is New Zealand’s only true metropolis and the vibrant economic heart of the country. Known as the “City of Sails,” Auckland sprawls out in helter-skelter fashion between Manukau Harbour to the west and Waitemata Harbour to the east, with the compact central city district right beside the waterway.

For most visitors to New Zealand, Auckland is the point of arrival, and a few days soaking up the cultural and outdoor attractions here should be on every tourist’s to-do list.

In fact, the monuments, museums, and the many art galleries here are among the finest in the country. Other fun things to do include exploring the suburban coastline of the city, popular for its fine beaches, while the islands of the Hauraki Gulf provide a taste of New Zealand’s spectacular national park scenery right on the city’s doorstep. For more sightseeing ideas in this beautiful corner of New Zealand, be sure to refer often to our list of the top-rated tourist attractions in Auckland.

Sky Tower Auckland

Auckland’s needle-like Sky Tower is the city’s most prominent landmark and, at 328 meters high, is New Zealand’s highest building. If you’re looking for a place to snap the perfect city panorama then the observation deck here-reached by zooming up to the top of the building in a glass-elevator-is just the place to get your camera out, with views stretching into the distance for 80 kilometers on a clear day.

For many Sky Tower visitors though, it’s about more than the view. New Zealanders are renowned for turning attractions into thrill-seeking opportunities, and the Sky Tower doesn’t buck the trend. Visitors can enjoy dizzying views by walking the exterior 192-meter-high Sky Walk platform around the tower’s pergola, and those looking for a total adrenaline rush can base-jump off the platform on a Sky Jump.

A restaurant and gift shop are also available on-site, and be sure to catch a glimpse of the tower at night when it’s lit up to great effect.

Address: Victoria Street W, Auckland CBD, Auckland 1010

Waitemata Harbour

The wide sweep of Waitemata Harbour slices Auckland in two and is the city’s most prominent natural feature. It was because of this easily navigable waterway that Auckland became New Zealand’s capital in 1840 (the country’s capital is now Wellington, though Auckland remains New Zealand’s economic powerhouse). It’s a delightful area to explore on foot and features a variety of shopping, dining, and entertainment opportunities.

Other fun things to do here include exploring Quay Street, which runs parallel to the harbor in the central district with access to Princes Wharf and the ferry terminals to the Hauraki Gulf islands. A number of fun, unique experiences can also be enjoyed on Auckland Harbour Bridge (see below for details).

Address: Quay Street, City Center

Auckland Harbour Bridge Adventures

The central harbor is dominated by Auckland Harbour Bridge, completed in 1959 and more than one kilometer long and some 43 meters high, which connects downtown Auckland to the northern districts and the sandy beaches of the bays farther north.

The bridge also offers plenty of fun things to do to add a thrill to your sightseeing experience. One of the top-rated thrills to experience is the Auckland Harbour Bridge bungee jump, an experience that includes traversing an exclusive bridge walk before plunging 40 meters to the harbor water below.

If bungee jumping is not your thing, you can still enjoy the incredible views from the top of the bridge by joining a guided Auckland Harbour Bridge Climb.

Address: Quay Street, City Center

Auckland War Memorial Museum

Auckland’s imposing War Memorial Museum sits on the highest point of Auckland Domain in a vast Neoclassical building dating from 1929, which was erected as a memorial dedicated to the New Zealand soldiers who fought in World War I. Today, it houses an impressive collection of artifacts that traces the history of New Zealand from its first Polynesian settlers to the present day and highlights New Zealand’s natural heritage.

Of special interest are the Main Maori Galleries, which host a wealth of artistry, including a magnificent Maori gateway dating from the 12th to the 14th centuries; a richly-decorated Meeting House; and the 25-meter-long canoe, dating from 1836, in which Maori warriors once sailed into Manukau Harbour.

The first floor hosts the natural history collection, including a reconstruction of the country’s famed and now extinct giant moa birds. The top floor of the museum is dedicated to the war memorials and displays the story of New Zealand’s involvement in world conflict throughout the country’s history. Guided tours are available, along with regular lectures and workshops.

Location: Auckland Domain, Parnell, Auckland

One Tree Hill

For many Aucklanders, the volcanic cone of One Tree Hill (Maungakiekie) is the symbol of their city. The 182-meter-high hill sits amid the lush Cornwall Park with a series of flower beds and stands of mature trees set amid walking trails. One Tree Hill takes up the southwest corner of the park, and the slopes contain remnants of a Maori Pa, a fortified village located here during the pre-European era.

At the top of the hill is a lone obelisk built over the grave of Sir John Logan Campbell who gifted this swath of greenery to Auckland to be used as a city park. There are fantastic views across the cityscape from the hill summit.

Also fun to visit is the Stardome Observatory, which features a planetarium in addition to its two telescopes, one of which can be experienced during a visit.

Address: Manukau Road, Epsom

Auckland Art Gallery

Auckland Art Gallery is the city’s most impressive cultural site. Housed in an impressive French Renaissance-style structure built in 1887, the gallery is home to New Zealand’s most extensive art collection with more than 15,000 artworks on display. The permanent galleries host an array of artworks, including European painting and sculpture that date back to the 14th century.

But of particular note, however, is the main New Zealand collection. Located on the ground floor, here you’ll find a substantial amount of work highlighting Maori and Pacific Island artists. Be sure to also visit the New Zealand Historic Art Gallery and Maori Portraiture Gallery on the first floor, which showcase the work of New Zealand’s early European settlers. Guided tours are available, and a café and shop are located on the premises.

Address: Wellesley Street E, Auckland CBD, Auckland 1010

Waiheke Island

Of all Auckland’s Hauraki Gulf islands, Waiheke Island is the most popular to visit. Around 8,000 people live here year-round, and the island’s villages are home to art galleries and a thriving café culture, while the coast hosts plenty of white-sand beaches.

For keen walkers and hikers, a variety of trails wind along the coastline and through the island interior. For spectacular views and a challenging hike, the Church Bay Circuit is an excellent three-hour walk that showcases the best of the island.

History fans shouldn’t miss Stony Batter Historic Reserve with its underground tunnel system carved out in World War II in case Auckland was attacked. Regular ferries to Waiheke Island run from Princes Wharf in central Auckland and take from 35-45 minutes.

For those wanting to linger longer, a variety of good accommodation options are available, from beachside cottage rentals to bed and breakfasts.

Location: Hauraki Gulf

New Zealand Maritime Museum

New Zealanders have always been deeply connected with the sea, and the well-curated New Zealand Maritime Museum explores this connection, offering a comprehensive survey of the country’s seafaring history.

Exhibits trace the country’s history from the arrival of the first Polynesians and include Maori canoes and outrigger boats, whaling equipment, and old instruments and implements. One gallery is devoted to New Zealand’s modern yachting success and includes the yacht in which the New Zealand crew, skippered by Sir Peter Blake, won the America’s Cup in 1995. Many of the vessels held in the collection sail regularly, which adds a real dose of excitement to a sightseeing trip.

Address: Corner of Quay and Hobson Streets, Auckland 1140, Auckland

Viaduct Harbour

The regeneration of Viaduct Harbour is a legacy of New Zealand hosting the America’s Cup yachting regatta and has turned this waterside area into one of the city’s main entertainment and dining hubs.

As well as being one of the country’s major marinas, Viaduct Harbour’s lively calendar of events is a tourism draw. Every Sunday, the Flower Market here brings in crowds with live music and street food, while regular free events during summer months are a favorite with local families. The vibrant waterside cafés and restaurants are a great place to stop and linger over lunch while exploring Auckland’s central attractions.

Address: Quay Street, Central City

SEA LIFE Kelly Tarlton’s Aquarium

One of Auckland’s top attractions for visiting families, SEA LIFE Kelly Tarlton’s Aquarium allows you to get up close and personal with life under the water. A series of huge aquariums containing aquatic life can be observed from the tunnel walkways with aquariums devoted to sharks, tropical fish, and stingrays.

Kelly Tarlton’s also houses an Antarctic Encounter gallery, complete with a snow-filled penguin enclosure, highlighting New Zealand’s close association with Antarctica’s international scientific communities.

Adrenaline-junkies are catered for as well with the aquarium’s Shark Dive and Shark Cage Snorkel experiences, with savings available for online bookings.

Address: 23 Tamaki Drive, Orakei, Auckland 1071

Auckland Dolphin & Whale Watching Cruises

If you’ve only got room for a single tour when in Auckland, make it a dolphin and whale watching cruise. These superb-value tours depart from the centrally located New Zealand Maritime Museum in Viaduct Harbour and all but guarantee a sighting (if not, you can travel again for free). This exciting half-day catamaran tour features expert guides well-versed in the region and its diverse wildlife, and will ensure you have a chance to get as close as possible to creatures, including whales (six species), dolphins, penguins, and birds to snap some great photos.

Much of your time afloat will be spent in the beautiful Hauraki Gulf Marine Park, an area dotted with splendid scenery. In addition to bringing along binoculars, be sure to pack warm (and waterproof) clothing and/or a sun hat, depending on the weather.

Auckland City Center Architecture

Downtown Auckland can, at first glance, seem a thoroughly modern city. But amid the contemporary towers there are several prime examples of early architecture for history fans to seek out. The imposing Ferry Building at Princes Wharf, for example, was built in 1912 and forms a striking English-Baroque landmark on the harbor front. Adjoining the Ferry Building is the Chief Post Office, designed by John Campbell in 1911.

Built in 1911, Auckland Town Hall on Queen Street has an attractive marble façade, while St. Patrick’s Cathedral (built in 1848) over on Wyndham Street is one of New Zealand’s first churches.

Also, don’t miss Auckland High Court in the Waterloo Quadrant, noted for its richly-decorated brickwork, complete with turrets and gargoyles, modeled on Warwick Castle in England.

Location: Auckland City Center

Hauraki Gulf Marine Park Islands

The Hauraki Gulf Marine Park Islands are a lush slice of nature right on Auckland’s doorstep. Ruggedly beautiful Great Barrier Island is a must-visit for wilderness fans, with a multitude of camping, hiking, mountain biking, and sea kayaking opportunities.

Rangitoto Island is a dormant volcano and home to the world’s largest forest of pohutukawa trees. Hiking to the island’s summit rewards walkers with stunning views across the Hauraki Gulf.

Tiny Tiritiri Matangi Island is a wildlife sanctuary for some of New Zealand’s most endangered birdlife with a variety of easy walking trails winding through the island’s interior. Among the species that keen bird-watchers can spot here are takahe, blue penguins, kiwi, and brown teal. Ferries leave from Princes Wharf in the central city.

In addition to fun tourist-focused sightseeing cruises, fishing charters, and other water-based activities, such as sailing, can be enjoyed here.

Location: Hauraki Gulf

East Coast Beaches

The city’s eastern coast is speckled with gorgeous forest-rimmed beaches that are top swimming and sun-bathing spots for locals during summer weekends. Takapuna Beach, overlooking Rangitoto Island across the water, is one of the finest sandy strips in the city and is deservedly popular. Nearby are both Milford Beach and Cheltenham Beach, which tend to be less crowded.

A short drive out of the city, though, brings you to even more spectacular beaches. To the southeast is lovely Maraetai Beach with its calm waters, an excellent swimming spot even for families traveling with little ones, while a short journey north from Auckland is the golden sand of Orewa Beach.

Location: East Auckland

Albert Park

The most central green space in the city is Albert Park with its elaborate Victorian fountain, variety of statuary, and multitude of flower beds. As well as being a tranquil spot amid the inner-city hustle, the park is home to a variety of small and quirky attractions that will please culture-vultures.

Albert Park House contains an eclectic array of ceramics and clocks; a floral clock (dating from 1953) marks the park’s Princes Street entry, and the city’s Meteorological Observatory at the park’s highest point has been marking Auckland’s weather since 1909.

The most prominent historic building nearby is the Old Government House, now part of Auckland University campus. This timber Neoclassical structure (built in 1856) was New Zealand’s first parliament. Opposite the Old Government House is the Old Synagogue, dating from 1884, which is now used for cultural events.

Those visiting Auckland in July should check out the Turama Festival, a fun illumination-focused event that has become one of the best things to do in Auckland at night.

Address: Princes Street, City Center

West Coast Beaches

Auckland’s west coast is home to some extremely beautiful beaches, but visitors should be aware that many can be dangerous for bathers unused to their sheer rocks, heavy surf from the Tasman Sea, and treacherous undertow.

Piha Beach is the city’s most dramatic spot for a picnic and sunbathing with its volcanic black sand and jutting rock outcrops. It’s also a major haunt for local surfers.

If you’re looking for a secluded slice of sand though, Karioitahi Beach, at Waiuku in South Auckland, is a long strip of black-sand beach that rarely draws more than a handful of sun-seekers.

Location: West Auckland

Museum of Transport and Technology (MOTAT)

Auckland’s Museum of Transport and Technology (MOTAT), located in the Western Springs district, is devoted to the history of technology and transport in New Zealand. Its prize exhibits relate to the New Zealand aviation pioneer Richard Pearse (1877-1953), who made his first flights about the same time as the Wright brothers, while the 90 Degrees South exhibition is dedicated to the trans-Antarctic expedition of New Zealand explorer Sir Edmund Hillary.

Other items include old coaches, railroad rolling stock, trams and vintage cars, and a vast collection of black and white photography. A variety of fun workshops and educational programs are offered, and for a real treat, take a ride on one of the vintage trams that operate from the museum.

Address: Great North Road, Western Springs

Kaipara Coast Plant Centre & Sculpture Gardens

For a relaxing stroll while exploring the countryside just north of Auckland, the Kaipara Coast Plant Centre & Sculpture Gardens make a good break from the road. This manicured garden trail in a quiet valley setting is packed full of native fauna and also hosts an ever-changing array of sculptural art by New Zealand artists.

More than 50 sculptures are on display along the one-kilometer pathway at any one time creating garden galleries that highlight the best of the country’s contemporary art.

For nature-fans, the gardens offer a broad spectrum of New Zealand’s many varied landscapes with different sections set out as pine forest, native bush, and typical farmland. Another trail through native forest is dedicated to conservation and loops across meandering streams and beside waterfalls.

The Auckland Botanic Gardens is also worth a visit, and is set amid 64 hectares. Highlights include an impressive collection of 10,000 plants, including a large number of rose bushes.

Address: 1481 Kaipara Coast Highway; 50 kilometers north of Auckland

Auckland Zoo

Set across 40 acres in the Western Springs neighborhood, Auckland Zoo offers plenty of fun things to do for families traveling to the area. Established in 1922, the zoo has a number of newer features, including a great section-Te Wao Nui-which focuses on regional plant and animal life.

Highlights include more than 1,400 creatures from some 135 species contained in themed areas featuring animals from Africa, Australia, and South America, including giraffes, meerkats, wallabies, and a variety of monkeys.

A variety of unique experiences are available, with fun things to do including an after-dark safari, photography workshops, and junior zookeeper programs that take kids behind the scenes.

If there’s still time in your day for the kids to burn off some energy, head to Rainbow’s End, a fun theme park featuring an area dedicated to younger children.

Address: Motions Road, Auckland

Howick Historical Village

Those interested in New Zealand’s colonial past would do well to pay a visit to Howick Historical Village, opened in 1980. This fascinating recreation of a colonial village features some 30 authentic historic buildings dating from the mid- to late-19th century, which were disassembled and rebuilt on-site.

Highlights include guided tours, re-enactments, and demonstrations presented by costumed guides and trades folk, as well as a delightful garden. Other fun things to do include taking a wagon ride around the property. A café and gift shop are located on-site.

Address: Lloyd Elsmore Park, Bells Road, Pakuranga, Auckland 2010, New Zealand

Puhoi

About 50 kilometers north of Auckland, the little township of Puhoi is one of the best day trips out of Auckland. Founded in the 1860s by immigrants from Bohemia (in modern-day Czech Republic), Puhoi has kept much of its original early-settler character and retains a bucolic timeless appeal.

The Bohemia Museum, the Church of St. Peter and St. Paul (built in 1880), and the nearby churchyard with the graves of early Bohemian settlers are a must for history fans, while a clutch of art studios and artisan boutiques provide ample shopping diversions. There are also plentiful hiking opportunities in the surrounding countryside.

Where to Stay in Auckland for Sightseeing

When visiting Auckland on New Zealand’s north Island, be sure to consider finding somewhere to stay as close to the city center as possible-especially around the Waitemata Harbour and Viaduct Harbour areas, both of which boast numerous things to do and sightseeing opportunities. To help you, here are a few of our favorite top-rated hotels in this lovely city:

  • Luxury Hotels: Harbor views and luxury rooms are the order of the day at Sofitel Auckland Viaduct Harbour, along with a great restaurant and an indoor pool with a hot tub. Another great waterside option is the classy Hilton Auckland, which comes with quality bedding and a seafood restaurant that’s popular with the locals. Cordis, Auckland is another great five-star hotel option, and features rooms with butler service, all just an easy walk from the iconic Sky Tower.
  • Mid-Range Hotels: Offering high-end accommodations but at mid-range pricing, The Devereux Boutique Hotel features boutique-style rooms in an older home with exquisite décor and a casual restaurant. The Ellerslie International Hotel and Conference Centre is another quality option, located just one kilometer from the aquarium and boasting bright modern rooms, a mix of rooms and suites, and a swimming pool. The family-friendly Scenic Hotel Auckland is centrally located in the city’s central business district and has a number of larger suites with kitchenettes, along with a gym and laundry facilities.
  • Budget Hotels: Budget-priced but boasting a high standard, Greenlane Suites’ rooms come with plenty of space and are perfect for families. So, too, does GoodView Service Apartment with its central location, kitchenettes, and comfortable beds. Those seeking hostel-style accommodations should consider the Haka Lodge Auckland, featuring bright shared rooms and a great central location, perfect for backpackers visiting the city’s top attractions.

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Other than the Financial Information, do not send any confidential or proprietary information through the Site. Except for the Financial Information or personally identifiable information relative to you, any information you do send through the Site will be deemed NOT to be confidential ("Non-Confidential Information"). For any Non-Confidential Information you do send, post or submit, you hereby grant Company and its affiliates, successors, and assigns an unrestricted, royalty-free, irrevocable, worldwide license to use, reproduce, display, perform, modify, transmit and distribute the Non-Confidential Information, and agree that Company is free to use any ideas, concepts, know-how or techniques that you send Company for any purpose and in any manner whatsoever without compensation to you or any other person sending the Non-Confidential Information. You represent and warrant that you own or otherwise control all of the rights to the Non-Confidential Information and that public posting and use of your content by Company or its affiliates, successors or assigns, will not infringe or violate the rights of any third party. If you submit personally identifiable information via the Site, Company will treat it in accordance with the Privacy Policy found on the home page of this Site and our service provider will treat it in accordance with its Privacy Policy, which can be found here: https://cms.paypal.com/us/cgi-bin/marketingweb?cmd=_render-content&content_ID=ua/Privacy_full&am/

You are prohibited from posting or transmitting to or from the Site any unlawful, threatening, libelous, defamatory, obscene, scandalous, inflammatory, pornographic, or profane material, or any other material that could give rise to any civil or criminal liability under the law.

User Conduct. In using the Site, including all Products and Services available through it, you agree:

  • not to disrupt or interfere with any other user's use or enjoyment of the Site or affiliated or linked sites;
  • not to upload or otherwise transmit through the Site any viruses or other harmful, disruptive, or destructive files;
  • not to create a false identity;
  • not to use or attempt to use another's account, password, services, or systems;
  • not to attempt to transmit any content which you are not authorized to transmit; and
  • not to disrupt or interfere with the security of, or otherwise cause harm to, the Site, or any Products and Services, Site Materials, system resources, accounts, passwords, servers, or networks connected to or accessible through the Site or any affiliated or linked sites.

Managing Content and Communications. Although it is not our intention to do so, Company reserves the right, in its sole discretion, to delete or remove your content from the Site and to restrict, suspend, or terminate your access to all or part of this Site, at any time if we have cause to do so (including, without limitation, our good faith belief that you have violated the Terms of Use) without prior notice or liability. In addition, Company reserves the right to delete or remove your content if the applicable subscription or license has expired or lapsed or if Company has a good faith belief that you have violated these Terms of Use or any law or regulation, or that such deletion or removal is necessary to comply with the law or to protect the rights of Company or others. Company may, but is not obligated to, monitor or review (i) any areas on the Site where users transmit content, and (ii) the substance of any content. To the maximum extent permitted by law, Company will have no liability related to your content arising under the laws of copyright, libel, privacy, obscenity, or otherwise. Company also disclaims all liability with respect to the misuse, loss, modification, destruction, or unavailability of any of your content.

Use and Protection of Account Number and Password. You are responsible for maintaining the confidentiality of your account number, account name, and/or password, where and when applicable to the Site. You are responsible for damages resulting from all uses of your account number, account name, and/or password, whether actually or expressly authorized by you, unless access to your account number, account name, and/or password was obtained through no fault or negligence of your own.

WARRANTIES AND DISCLAIMERS. EXCEPT AS EXPRESSLY PROVIDED OTHERWISE IN A WRITTEN AGREEMENT BETWEEN YOU AND COMPANY, THIS SITE, AND ALL SITE MATERIALS, PRODUCTS, AND SERVICES ACCESSIBLE THROUGH THIS SITE ARE PROVIDED "AS IS" WITHOUT WARRANTY OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE IMPLIED WARRANTIES OF MERCHANTABILITY, PERFORMANCE, OR FITNESS FOR A PARTICULAR PURPOSE, OR THE WARRANTY OF NON-INFRINGEMENT. WITHOUT LIMITING THE FOREGOING,COMPANY MAKES NO WARRANTY THAT (i) THE SITE MATERIALS, PRODUCTS, AND SERVICES WILL MEET YOUR REQUIREMENTS; (ii) THE SITE MATERIALS, PRODUCTS, AND SERVICES WILL BE UNINTERRUPTED, TIMELY, SECURE, ALWAYS AVAILABLE, OR ERROR-FREE; (iii) THE RESULTS THAT MAY BE OBTAINED FROM THE USE OF THE SITE MATERIALS, PRODUCTS, AND SERVICES WILL BE EFFECTIVE, ACCURATE, OR RELIABLE; (iv) THE QUALITY OF ANY SITE MATERIALS, PRODUCTS, AND SERVICES PURCHASED OR ACCESSIBLE BY YOU THROUGH THE SITE WILL MEET YOUR EXPECTATIONS; AND (v) ANY ERRORS IN THE PRODUCTS AND SERVICES OBTAINED FROM OR USED THROUGH THE SITE, OR ANY DEFECTS IN THE SITE, THE SITE MATERIALS, PRODUCTS, AND SERVICES, WILL BE CORRECTED.

THIS SITE COULD INCLUDE TECHNICAL OR OTHER MISTAKES, INACCURACIES, OR TYPOGRAPHICAL ERRORS.COMPANY MAY MAKE CHANGES TO THE SITE MATERIALS, PRODUCTS, AND/OR SERVICES AT THIS SITE, INCLUDING THE PRICES AND DESCRIPTIONS OF ANY PRODUCTS AND SERVICES LISTED HEREIN, AT ANY TIME WITHOUT NOTICE. THE SITE MATERIALS, PRODUCTS, AND/OR SERVICES AT THIS SITE MAY BE OUT OF DATE, AND COMPANY MAKES NO COMMITMENT TO UPDATE SUCH SITE MATERIALS, PRODUCTS, AND/OR SERVICES. YOU UNDERSTAND AND ACKNOWLEDGE THAT (i) COMPANY DOES NOT CONTROL, ENDORSE, OR ACCEPT RESPONSIBILITY FOR ANY CONTENT, PRODUCTS, OR SERVICES OFFERED AND/OR PERFORMED BY THIRD PARTIES THROUGH THE SITE, INCLUDING, WITHOUT LIMITATION, THOSE PROVIDED BY THIRD PARTY VENDORS OR THOSE ACCESSIBLE THROUGH LINKS ON THE SITE; (ii) COMPANY MAKES NO REPRESENTATIONS OR WARRANTIES WHATSOEVER ABOUT ANY SUCH THIRD PARTIES, THEIR CONTENT, PRODUCTS, OR SERVICES; (iii) ANY DEALINGS YOU MAY HAVE WITH SUCH THIRD PARTIES ARE AT YOUR OWN RISK; AND (iv) COMPANY SHALL NOT BE LIABLE OR RESPONSIBLE FOR ANY CONTENT, PRODUCTS, OR SERVICES OFFERED AND/OR PERFORMED BY THIRD PARTIES.

THE USE, INSTALLATION, AND/OR DOWNLOADING OF ANY SITE MATERIALS, PRODUCTS, AND SERVICES THROUGH THE SITE IS DONE AT YOUR OWN DISCRETION AND RISK AND WITH YOUR AGREEMENT THAT YOU WILL BE SOLELY RESPONSIBLE FOR ANY DAMAGE TO YOUR COMPUTER OR COMMUNICATIONS SYSTEMS OR SERVICES, LOSS OF DATA, OR OTHER HARM THAT RESULTS FROM SUCH ACTIVITIES. COMPANY ASSUMES NO LIABILITY FOR ANY COMPUTER VIRUS OR OTHER SIMILAR SOFTWARE CODE THAT IS INSTALLED, TRANSMITTED, OR DOWNLOADED TO YOUR COMPUTER OR COMMUNICATIONS SYSTEMS OR SERVICES FROM THE SITE OR IN CONNECTION WITH ANY SITE MATERIALS, PRODUCTS, AND SERVICES APPEARING ON AND/OR OFFERED THROUGH THE SITE. NO ADVICE OR INFORMATION, WHETHER ORAL OR WRITTEN, OBTAINED BY YOU FROMCOMPANY OR THROUGH OR FROM THE SITE SHALL CREATE ANY WARRANTY NOT EXPRESSLY STATED IN THE TERMS OF USE.

SOME STATES OR JURISDICTIONS DO NOT ALLOW THE EXCLUSION OF IMPLIED WARRANTIES OR LIMITATIONS ON HOW LONG AN IMPLIED WARRANTY MAY LAST, SO THE ABOVE LIMITATIONS MAY NOT APPLY TO YOU. TO THE EXTENT PERMISSIBLE, ANY IMPLIED WARRANTIES ARE LIMITED TO NINETY (90) DAYS.

LIMITATION OF LIABILITY. IN NO EVENT INCLUDING, WITHOUT LIMITATION, NEGLIGENCE, SHALL COMPANY, ITS SUBSIDIARIES, AFFILIATES, AGENTS, OFFICERS, DIRECTORS, SHAREHOLDERS, ATTORNEYS, EMPLOYEES, PARTNERS, LICENSORS, OR SUPPLIERS BE LIABLE TO YOU OR ANY THIRD PARTY FOR ANY SPECIAL, PUNITIVE, INCIDENTAL, INDIRECT, OR CONSEQUENTIAL DAMAGES OF ANY KIND, OR ANY DAMAGES WHATSOEVER, INCLUDING, WITHOUT LIMITATION, THOSE RESULTING FROM LOSS OF USE, DATA, OR PROFITS, WHETHER OR NOT COMPANY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES OR SUCH DAMAGES ARE FORESEEABLE, AND ON ANY THEORY OF LIABILITY, ARISING OUT OF OR IN CONNECTION WITH THE USE OF OR THE INABILITY TO USE THIS SITE, THE SITE MATERIALS, PRODUCTS, AND SERVICES, THE STATEMENTS OR ACTIONS OF ANY THIRD PARTY ON OR THROUGH THE SITE, ANY DEALINGS WITH VENDORS OR OTHER THIRD PARTIES, ANY UNAUTHORIZED ACCESS TO OR ALTERATION OF YOUR TRANSMISSIONS OR DATA, ANY INFORMATION THAT IS SENT OR RECEIVED OR NOT SENT OR RECEIVED, ANY FAILURE TO STORE OR LOSS OF DATA, FILES, OR OTHER CONTENT, ANY SERVICES AVAILABLE THROUGH THE SITE THAT ARE DELAYED OR INTERRUPTED, OR ANY WEB SITE REFERENCED OR LINKED TO FROM THIS SITE.

SOME JURISDICTIONS PROHIBIT THE EXCLUSION OR LIMITATION OF LIABILITY FOR CONSEQUENTIAL OR INCIDENTAL DAMAGES. ACCORDINGLY, THE LIMITATIONS AND EXCLUSIONS SET FORTH ABOVE MAY NOT APPLY TO YOU.

International Users. This Site can be accessed from countries around the world and may contain references to Company Products and Services that are not available in your country. These references do not imply that Company intends to announce or provide such Products or Services in your country. The Site is controlled, operated, and administered by Company from its offices within the United States of America. Company makes no representation that the Site, or the Site Materials, Products, and Services appearing on or available through the Site, are appropriate, legal, or available for use at other locations outside the United States, and access to the Site from territories where the Site or any of the Site Materials, Products, and/or Services are illegal is prohibited. If you access the Site from a location outside the United States, you are responsible for compliance with all applicable laws.

Indemnity and Liability. You agree to indemnify and hold Company, and its subsidiaries, affiliates, officers, directors, shareholders, attorneys, agents, employees, licensors, suppliers, co-branders or other partners harmless from any claim or demand, including reasonable attorneys' fees and damages of any kind, made by any third party due to or arising out of content you submit to Company and/or transmit through the Site (including, without limitation, any content or computer viruses), your use of the Site or any Site Materials, your connection to the Site, your violation of the Terms of Use, the actions of any of your employees or agents in conjunction with the Site, or your violation of any rights of another person or entity or any and all laws and regulations applicable to these Terms of Use, and/or your use of Company's Products and/or Services.

Governing Law and Jurisdiction. This Site (excluding linked sites) is controlled by Company from its offices within the State of Delaware, United States of America. By accessing this Site, you and Company agree that all matters relating to your access to, or use of, this Site shall be governed by the statutes and laws of the State of Delaware, without regard to the conflicts of laws principles thereof. You and Company also agree and hereby submit to the exclusive personal jurisdiction and venue of the state and federal courts located in Wilmington, Delaware, USA.

General. The Terms of Use and the other guidelines, policies, licenses, and disclaimers posted on the Site constitute the entire agreement between Company and you with respect to your use of the Site. If for any reason a court of competent jurisdiction finds any provision of the Terms of Use or portion thereof to be unenforceable, that provision shall be enforced to the maximum extent permissible so as to effect the intent of the parties as reflected by that provision, and the remainder of the Terms of Use shall continue in full force and effect. Any failure by Company to enforce or exercise any provision of the Terms of Use or related right shall not constitute a waiver of that right or provision. The section titles used in the Terms of Use are purely for convenience and carry with them no legal or contractual effect.

Thank you for visiting our web site. This privacy policy tells you how we use personal information collected at this site. This privacy policy ("Privacy Policy") will tell you what information we collect about you and about your use of our Web site (“Site”). It will explain how we protect that information and what choices you have about how it is used. Please read this privacy policy before using the site or submitting any personal information. By using the site, you are accepting the practices described in this privacy policy. These practices may be changed, but any changes will be posted and changes will only apply to activities and information on a going forward, not retroactive basis. We encourage you to read this Privacy Policy carefully so that you will understand clearly how DigiMarCon, LLC ("DigiMarCon") may collect and use information provided by you.

  • What personally identifiable information of yours is collected;
  • What organization is collecting the information;
  • How the information is used;
  • With whom the information may be shared;
  • What choices are available regarding collection, use and distribution of the information;
  • What kind of security procedures are in place to protect the loss, misuse or alteration of information under our control; and,
  • How you can correct any inaccuracies in the information.

I. INFORMATION COLLECTED BY SEARCH EXPERIENCES OR ON SEARCH EXPERIENCES BEHALF

Personally identifiable information (Personal Information) is information that can be used to identify or contact you. We collect the Personal Information that you provide to us in two general and distinct ways: (1) when you choose to purchase various services or products offered by DigiMarCon and/or its affiliated business partners, or (2) when you choose to participate in surveys or send e-mails to DigiMarCon. This Site is not intended for use by persons under eighteen (18) years of age. DigiMarCon does not knowingly collect Personal Information from or about children under the age of eighteen (18).

You may view or use our Site without registering or submitting any Personal Information. In that case, the only information we collect will be non-personal information collected through the use of cookies or web beacons (see details below). However, in order to have access to certain products and services available on the Site, you are required to complete a registration form and provide other information, including Personal Information, reasonably necessary for us to provide the products and/or services for you.

We collect anonymous, non-confidential, and non-personal information when you use our site, send us e-mails, or respond to special promotions or newsletters that we may send to you from time to time. For example, cookies are small computer files that we transfer to your computer's hard drive that allow us to know how often someone visits a site and the activities they conduct while on that site (such as the chat rooms you visited, whether you submitted orders for services or products, etc.). Every computer is assigned a different cookie by DigiMarCon. The information collected by cookies helps us dynamically generate advertising and content on web pages or in e-mails specifically designed for you and also allows us to statistically monitor how many people are using our site and selected affiliated business partners sites, or are opening our e-mails. We may use cookie information to target certain advertisements to your browser or to determine the popularity of certain content or advertisements. It may be possible to link non-personal cookie information to Personal Information collected. You may be able to turn off cookies in your browser, but this may hinder our ability to provide you with certain services or your ability to enjoy certain features of the Site.

In limited circumstances we also may use "web beacons" to collect anonymous, non-personal information about your use of our Web site and the sites of selected affiliated partners, and your use of e-mails, special promotions or newsletters we may send to you from time to time. Web beacons are tiny graphic image files imbedded in a web page or e-mail that provide a presence on the web page or e-mail and send back to its home server information from the Users' browser. The information collected by web beacons allows us to statistically monitor how many people are using our site and selected affiliated business partners sites, or are opening our e-mails, and for what purposes. It may be possible to link non-personal web beacon information to Personal Information collected.

As noted in the discussions of cookies and web beacons (see above), we collect anonymous, non-personal information about your use of e-mails and newsletters that we may send to you from time to time. In some cases, when you click on a link or an advertisement in an e-mail or newsletter, your browser may be momentarily directed to the site of a third party which, acting on DigiMarCon behalf (see Disclosure to Web site Service and Content Contractors, below), notes or "counts" your response to the e-mail or newsletter before re-directing your browser to its proper destination. This re-direction process will not be apparent to you.

Sponsors, business partners or advertisers on the Site or in e-mails, special promotions or newsletters we may send to you from time to time may also use their own cookies or web beacons when you click on their advertisement or link to their site or service, or even if the advertisement simply appears on a page or in an e-mail that you are viewing. Some advertisers use companies other than DigiMarCon to serve their ads and to monitor users' responses to ads, and these companies ("Ad Servers") may also collect non-personal information through the use of cookies or web beacons on our Web site. In certain situations, information collection may be facilitated by momentarily directing your browser to the site of an Ad Server or other third party acting on behalf of the sponsor, business partner, or advertiser before re-directing your browser to its proper destination (e.g., back to DigiMarCon to show the ad, or to the advertiser's Web site); this re-direction process will not be apparent to you. We do not control these third parties' use of cookies or web beacons, or how they manage the non-personal information they gather through them. However, you should review the privacy policy of other sites you visit or link to from our site to understand how these other sites use cookies and how they use the information they collect through the use of cookies or web beacons on their own sites.

This Privacy Policy does not apply when you use DigiMarCon public forums if and when they become available. As a service to our users, DigiMarCon may feature chat rooms and bulletin boards where users can share information and support one another or where users can post questions for other users to answer. You should be aware that any information shared in a chat room, bulletin board, or other type of posting is public information and may be seen, disclosed to or collected by third parties that do not adhere to our Privacy Policy. You should think carefully before disclosing any personal information in any public forum.

This Privacy Policy does not apply to any information, such as business information, resumes, ideas, concepts or inventions sent to DigiMarCon by e-mail to the various DigiMarCon departments listed on the DigiMarCon Web site. If you want to keep business information, resumes, ideas, concepts or inventions private or proprietary, do not send them in an e-mail to DigiMarCon. We try to answer every e-mail in a timely manner, but are not always able to do so.

II. DISCLOSURE OF YOUR INFORMATION

Except as set forth in this Section II, or as specifically agreed to by you, DigiMarCon will employ best efforts to not use or disclose any Personal Information it gathers from you unless reasonably required in order to answer your questions, provide products and/or services you may request or purchase from DigiMarCon (such as, information we need to share with our credit card internet gateway), or to comply with governmental or internal record-keeping requirements as reasonably required. We may release Personal Information to third parties: (1) to comply with valid legal requirements such as a law, regulation, search warrant, subpoena or court order; or (2) in special cases, such as a financial threat to you or others. In the event that we are legally compelled to disclose your Personal Information to a third party, we will notify you unless doing so would violate the law or court order.

DigiMarCon may disclose Personal Information to its corporate subsidiaries or entities affiliated with DigiMarCon. Any Personal Information provided to DigiMarCon subsidiaries or entities affiliated with DigiMarCon will be treated by those subsidiaries and affiliated entities in accordance with the terms of this Privacy Policy.

DigiMarCon operations and maintenance contractors may sometimes have limited access to your Personal Information in the course of providing products or services to DigiMarCon. These contractors include vendors and suppliers that provide us with technology, services, and/or content related to operation and maintenance of our Web site. These contractors also may have access to your e-mail address to send newsletters or special promotions to you on our behalf or to send e-mails to you for purposes such as conducting market research on our behalf. Access to your Personal Information by these contractors is limited to the information reasonably necessary in order for the contractor to perform its limited function for DigiMarCon.

Certain content and products and services offered to you through our Web site are served on Web sites hosted and operated by a company other than DigiMarCon ("Third Party Contractor Web sites"). Therefore, if you purchase services or products through one of these Third Party Contractor Web sites, you will be purchasing it from the Third Party Contractor and not from DigiMarCon. Further, you should be aware that any information you disclose once you access these other sites is not subject to this Privacy Policy. DigiMarCon does not endorse and is not responsible for the privacy practices of these Third Party Contractor Web sites and, therefore, you should review the privacy policy posted on the other site to understand how that Third Party Contractor Web site collects and uses your Personal Information. Also, if you have reason to believe that you may be leaving our Web site and entering a Third Party Contractor Web site, you should be cautious about providing any Personal Information until you have reviewed the privacy policy posted on the other site.

DigiMarCon is a contractor and provides co-branded products and/or services to Web sites hosted and operated by companies other than DigiMarCon ("Channel Partner Web sites"). You can only access these co-branded content and products and/or services through the Channel Partner Web site. The co-branded DigiMarCon pages that you may access through a Channel Partner Web site have different registration processes and opportunities for information collection, and Personal Information that you provide on these pages may be shared with the Channel Partners. Each of these co-branded DigiMarCon sites has its own privacy policy posted on that site. Therefore, if you visit one of these co-branded DigiMarCon sites, please read the privacy policy that is posted on that site, as well as the individual privacy policy of the Channel Partner Web site.

In addition to the Third Party Contractor Web sites that you may access as described above, for your convenience there are links to Web sites operated by companies other than DigiMarCon that are not contractors who provide content, products, and/or services through our Web site ("Third Party Web sites"). These links may be found in advertisements, referenced within content, or placed beside the names or logos of sponsors or affiliated business partners of DigiMarCon. DigiMarCon does not disclose your Personal Information to these Third Party Web sites without obtaining your consent. DigiMarCon does not endorse and is not responsible for the privacy practices or content of these sites. If you choose to link to one of these Third Party Web sites, you should review the privacy policy posted on this other site to understand how that Third Party Web site collects and uses your Personal Information.

DigiMarCon may provide to third parties non-personal information about you that does not allow you to be identified or contacted and that is combined with the non-personal information of other users ("Aggregate Information"). For example, we might inform third parties regarding the number of users of our site and the activities they conduct while on our site. We might also inform a company that performs services or that provides products and/or services to DigiMarCon (that may or may not be a DigiMarCon business partner or an advertiser on our site) that "50% of our users live in the USA" or that "85% of our users have purchased products and/or services which can be downloaded from DigiMarCon Web site." Depending on the circumstances, we may or may not charge third parties for this Aggregate Information. We may not limit the third parties' use of the Aggregate Information.

DigiMarCon wants your Personal Information to remain as secure and accurate as possible. We implement appropriate measures and processes to protect your Personal Information and maintain its quality, such as encryption. Although we make reasonable efforts to protect your Personal Information from loss, misuse, or alteration by third parties, you should be aware that there is always some risk involved in transmitting information over the Internet. There is also some risk that thieves could find a way to thwart our security systems.

You will be given the option to opt in or sign up for recurring informational/promotional e-mails from DigiMarCon and/or third parties. You may opt out of receiving e-mails from or on behalf of DigiMarCon. You may opt out of receiving these e-mails and newsletters at any time. When you have received a newsletter you wish to stop, click on the "reply" button in your mail program, then type in the word "UNSUBSCRIBE" in the "Subject" field and send. DigiMarCon Customer Service will unsubscribe you.

You may also have the option of receiving e-mails or newsletters from third parties, participating in research or marketing surveys and participating in other activities. You may exercise these options by placing a check mark beside a statement that expresses a preference for receiving these communications or participating in these activities. You may change your decision at any time by following the directions regarding how to unsubscribe from these e-mails or newsletters.

This privacy statement applies only to the Site. The DigiMarCon Web site does contain links to other sites. Once you enter another Web site (whether through an advertisement, service, or content link), be aware that DigiMarCon has no control over and is not responsible for the privacy practices of such other sites. We encourage you to look for and review the privacy statements of each and every Web site that you visit through a link or advertisement on DigiMarCon Web site or any site that collects Personal Information from you.

You can always contact us in order to (1) delete your Personal Information from our systems, (2) update the Personal Information that you have provided to us, and (3) change your preferences with respect to marketing contacts or other activities, by e-mailing us at update@digimarcon.com. Such changes will not have any effect on other information that DigiMarCon maintains. If you have a complaint or problem you may e-mail us at support@digimarcon.com and the customer service department will forward your complaint to the appropriate internal DigiMarCon department for a response or resolution. We try to answer every e-mail in a timely manner but are not always able to do so.

You should be aware that it may not be technologically possible to remove each and every record of the information you have provided to DigiMarCon from our servers. The need to back-up our systems to protect information from inadvertent loss means that a copy of your Personal Information may exist in a non-erasable form that may be difficult or impossible for us to locate. Nevertheless, upon receiving your request, we will endeavor to delete all Personal Information stored in the databases we actively use for research and daily business activities, as well as other readily searchable media.

In the future and without notice to you, we may make significant or non-significant changes to our privacy policy affecting the use of the Personal Information you provide to us or other information we have gathered. You should visit our Web site from time to time and read our Privacy Policy then in effect to familiarize yourself with the current version.

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